# AI Text Block

## Use AI to generate contextual text content — summaries, intros, blurbs, and more — directly inside your newsletter.

#### **Overview**

The AI text block lets you generate newsletter copy using a custom prompt and the context of your existing newsletter content. It's designed for supporting sections — things like summaries, introductions, teasers, or section blurbs — that complement your main editorial content.

When you click _Load_, the AI reads your prompt and the current newsletter content to produce a short, contextual passage. You can regenerate as many times as you like until you're happy with the result.

⚠️ AI-generated content may vary in style, tone, and formatting. We recommend reviewing all generated output before sending.

#### **Adding an AI text block**

1. **Open your newsletter in the composer**: AI text blocks are available in newsletters only, not in templates.
2. **Insert a new block**: Click the block inserter and select _AI Text Block_ from the list.
3. **Write your prompt**: Enter instructions for what you'd like the AI to write. Up to 1,000 characters.
4. **Click Load**: The AI will generate content based on your prompt and the rest of your newsletter.

#### **Writing a prompt**

The AI uses three inputs to generate content: your prompt, a system prompt, and the current newsletter content. The more specific your prompt, the more useful the output.

##### **Good prompt examples**

- "Write a two-sentence intro summarizing this week's newsletter."
- "Write a short teaser for the article about renewable energy in this newsletter."
- "Summarize the top three stories in this edition in a casual, conversational tone."

##### **Prompt limits**

- Maximum prompt length: 1,000 characters (~150–200 words)
- Generated output maximum: 1,200 characters (~180–220 words)

ℹ️ AI text blocks are designed for short-form supporting content. For longer editorial sections, we recommend writing those directly in a standard rich text block.

#### **Generating and regenerating content**

Once you've written your prompt, click _Load_ to generate content. A loading state will show while the AI is working.

| Action | What happens |
| --- | --- |
| Click Load | AI generates new content based on your prompt and newsletter |
| Click Load again | New content is generated and replaces the previous output — including any manual edits you've made |
| Generation fails | An inline error message appears; your previous content (or placeholder) is preserved |
| Edit generated text | You can freely edit the output; clicking Load again will replace your edits |

⚠️ If you manually edit the AI-generated text and then click **Load** again, your edits will be overwritten with new AI output.

#### **Limits and availability**

- **Where it's available:** Newsletters only (not templates)
- **Maximum blocks per newsletter:** 7 AI text blocks
- **Prompt length:** Up to 1,000 characters
- **Generated content length:** Up to 1,200 characters (~180–220 words)

The 7-block limit is in place to keep newsletter load times fast and ensure reliable content generation.

#### **Using AI text blocks in automations**

AI text blocks can be included in newsletter templates used for automations. In this case, content is generated automatically at the end of the assembly process — after all other content has been added to the newsletter.

If your template includes multiple AI text blocks, they are generated sequentially.

##### **Setting a fallback**

When setting up an AI text block in a template, you can configure a _fallback rich text_ — content that will appear if the AI fails to generate output during an automation run. This option is available in templates only (not in newsletters).

- **Fallback enabled:** If generation fails, your fallback content is shown instead.
- **No fallback set:** If generation fails, the block is hidden and the newsletter sends without it.

✅ We recommend always setting a fallback for AI text blocks in automation templates. This ensures your newsletter sends without gaps even if generation is unavailable.

#### **Fallback behavior (manual sends)**

If generation fails during a manual send:

- An inline error message will appear in the block, asking you to try again.
- Any previously generated content (or the placeholder, if nothing was ever generated) is preserved.
- You can retry generation as many times as needed.

#### **Tips for best results**

- **Add your main content first.** The AI reads your newsletter content when generating, so having articles, links, and copy in place before clicking Load will produce more relevant results.
- **Be specific about format.** If you want bullets, a single sentence, or a specific word count, include that in your prompt.
- **Use it for supporting copy.** AI text blocks work best for summaries, intros, and teasers — not as a replacement for primary editorial content.
- **Always review before sending.** Generated content may not match your exact tone or style. A quick review ensures quality.
- **Set a fallback for automations.** This prevents blank sections if generation fails during a scheduled send.