Letterhead + BlueConic

Connect BlueConic to Letterhead Suite. Your first-party profiles, segments, and behavioral data flow into the newsletter — so every edition is targeted, measured, and personalized.

Your CDP profiles, working in the newsletter.

BlueConic unifies the customer profile. Letterhead turns it into smarter, better-targeted editions.

Profiles into segments

BlueConic segments map to newsletter audiences automatically.

Engagement back to the profile

Newsletter opens, clicks, and reads flow back to BlueConic.

Personalize every edition

Use first-party signals to tailor content and offers.

BlueConic and Letterhead, each doing what it does best.

Keep BlueConic as your source of profile truth. Letterhead reads from it and writes engagement back — one audience, two systems in sync.

What BlueConic handles

• The unified first-party customer profile.
• Segmentation and audience definitions.
• Consent and privacy management.
• Cross-channel behavioral data.

What Letterhead adds

• Newsletter editions targeted to BlueConic segments.
• Reader-level engagement written back to the profile.
• Content personalization from first-party signals.
• Revenue ops that use the same audience data.

What customers say

Letterhead has been an invaluable resource for us. Not only did it meet our budget needs, but it also enabled us to create personalized, creative newsletters that made our brand stand out. Their flexible platform allowed us to grow and adapt as our subscriber list and needs changed.

Jessica Ford Director, Startup Digest, Techstars

It’s made newsletter advertising cleaner, more consistent, and far less time-consuming. Thanks to Letterhead, our newsletters have become the cornerstone of our strategy.

Danielle Hastings VP of Operations

We at the Patch local news network have worked with Letterhead to create a critical monetization engine. They’ve been the best kind of partner — striving to understand our needs, quick to respond, and building for the future. Couldn’t have done it without them!

Simone Wilson Senior Manager, Patch.com

See your BlueConic profiles in the newsletter.

Bring your BlueConic segments and a newsletter you want to run. We'll show you the data flowing both ways.